Skills
About
Ray Culver is a staffing industry veteran and Certified Contingent Workforce Professional (CCWP) with 30+ years of experience in sales, sales strategy and sales leadership. Serving as a subject matter expert, Culver helps staffing firms and HR tech platforms develop go-to-market sales strategies, for both pre and post revenue stage organizations, both in the US and Europe. Prior to launching his consulting and advisory firm, CWsolutions Group, Culver held leadership roles with Scout Exchange, Randstad NA and ManpowerGroup NA, where he was instrumental in creating, and leading, national and global MSP Sales Channels. Culver also serves as Managing Director, Americas, for TALiNT Partners, a UK-based talent insights and research organization. Ray is involved with multiple non-profit organizations throughout Southern California and serves as a strategic advisor with several startups and industry organizations throughout the US and Europe
Ray Culver
Published content
expert panel
Early-stage tech startups often face steep competition and limited resources, so it's essential to find creative ways to stand out. While many founders focus on product features or fundraising, there are lesser-known strategies that can provide a powerful edge. Here, 19 members of Forbes Technology Council share underrated tactics that savvy startups can use to gain traction and build trust with their target audiences. From deeply engaging with early customers to partnering with established market players, these strategies can help any startup outmaneuver the competition.
expert panel
Launching a startup is particularly challenging in the tech sector—recent studies show a 63% failure rate among tech startups. Entrepreneurs attempting to break into the tech industry are up against a variety of obstacles, including high launch costs, intense competition and constant evolution—a great solution today may be outdated tomorrow. Even though the odds seem to be stacked against them, many tech entrepreneurs do in fact go on to build long-lasting, successful companies—including many of the members of Forbes Technology Council. Below, 20 of them share a significant challenge they faced in their startup journey and how they overcame it. Their advice and experience can provide an invaluable guide for the next generation of tech visionaries.
Company details
CWsolutions Group
Company bio
Areas of expertise: GTM and Client Acquisition strategies across multiple channels MSP Channel design, management and growth VMS optimization & market expansion HR Technology (Recruitment & Talent Marketplaces & Direct Sourcing platforms) Retained & contingent search Global workforce strategies - Borderless Talent Staffing Firm M&A identification & advisement